EES Blog

When one of EES' clients decided to do a capital upgrade of large motors, they planned to reuse the motor protection system that was in place. Our client was of the mindset that spending the additional money to replace the motor protection system that was still working was not necessary. Working as an advocate for our client, EES successfully argued that replacing the motor protection controllers at the same time would be an investment well spent. As is the case for many older controllers in the field today, the only way to get repair parts on old units is through a used/refurbished market. In addition to difficult part sourcing, this could cause unwanted extended downtime for our client.

EES had our client’s long-term well-being in mind and was able to convince them of the value and wisdom of upgrading the obsolete control system with Allen-Bradley’s newest technology for overload protection, the E300™ (networked) Electronic Overload Relays.

A picture is worth 1,000 words – right? Our founder, Pat Miller, thought so when he came up with this visual years ago to capture in a picture what our company does, and the benefits customers can realize by leveraging our unique expertise and services. Well, his marketing genius did not work in the above case, but it did gather a lot of attention and questions from those who saw it or those with a ‘?’ on their face! To introduce our blog, we decided to document our historical marketing attempt by bringing our elephant story back to life with an explanation to pay tribute to our founder’s creative efforts.